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Creating Effective Facebook Ads
Introduction
New Lecture (0:34)
Why Facebook Ads?
Why Facebook Ads (1:17)
Getting Started
Choosing your Marketing Objective (0:49)
Targeting
Detailed Targeting (4:40)
Budget & Schedule
Recommended Budget (1:33)
Building your Ad
Creating your Ad (2:27)
After the Click
Custom Landing Pages (3:01)
Understanding your Results
Key Metrics (4:24)
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Key Metrics
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